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What is a trade show magician? The role of a trade show magician is to draw potential clients to a company’s stand during a trade show. It’s becoming increasingly popular for companies to use magicians at trade shows to increase their leads. A trade show magician often tailors their act around the company they are working for. They incorporate the company’s logo, slogans and company messages into the tricks they perform. A good trade show magician will work with the…